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SMPS Boston CPSM Candidates Stay Engaged

SMPS Boston’s Certified Professional Services Marketer (CPSM) study group is almost through Markendium’s six Domains of Practice and, despite all the recent changes due to COVID-19, our candidates remain motivated! This year’s robust group of candidates includes eight professionals from a variety of firms and industries, all who have been studying hard and attending our sessions with the hope of becoming SMPS Boston’s newest CPSM’s.

Since our kick-off in November, we have completed five of the six domains which include Marketing Research, Marketing Planning, Client & Business Development, Proposals, Promotional Activity, and Management. With just one domain and the final review session to complete, the 2019-20 study group is almost a wrap! We held our most recent study session via Skype, which was a great success, but we are keeping our fingers crossed that our last session can be held in person so we can have our customary theme party and toast to a job well done!

Below are some photos from our February Domain 1-3 mid-year review session which had a Jeopardy theme and included practice tests, food, and prizes. Special thanks to Hilary Nieukirk, CPSM, and her firm, Shawmut Design & Construction, for providing their space for our study group all year!

If you are interested in learning more about the CPSM program, please contact Karyn Tirabassi, CPSM at














Front Row, L to R: Candidate Cindy Lewis-Oliver, CTS, Principal, CDL Consulting; PJ Roscoe, CPSM, (CPSM Committee Chair), Marketing Manager, CUBE 3 Architects; Tracey O’Connor, CPSM, Marketing Manager, SMMA. Back row l to r: Kimberly Smith, CPSM, Marketing Specialist, Gale Associates; Jamie Gannon, CPSM, Marketing/Proposal Manager, VHB; candidate Steve Jones, Associate Principal, BES/LeMessurier; candidate Phil Learmonth, Marketing Coordinator, HNTB;  candidate Lisa Frisbie, Director of Business Development & Marketing, AGC MA; Karyn Tirabassi, CPSM, (CPSM Committee Director), Market Development Representative, eClinical Solutions; candidate Theresa Palid, Senior Marketing Specialist, VHB; candidate Christine Bernard, Marketing Coordinator, Rider Levett Bucknall. Missing from photo: Hilary Nieukirk, CPSM, Marketing Manager, Shawmut Design & Construction (she was taking the photo – thanks Hilary!); Steph Tyll, CPSM, Senior Marketing Manager, Timberline Construction; candidate Kristin Robinson Marcou, Marketing Manager, Shawmut Design & Construction; candidate Sandra Halling, Deltek Vision Consultant.



Karyn Tirabassi is the Director of the SMPS Boston CPSM Committee and a Market Development Representative at eClinical Solutions.

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